KIRTY "GOD HELP US"
Kirty
“God Help Us”
Task
To capture the chaos of a terrible year, a horrific loop that feels like it will never end. We visualize what it feels like to fight hard against darkness, day after day
Approach
We used cool blue and green tones, along with natural wood and crisp white snow - establishing a sense of calm. As the song intensifies, the tones become darker and eventually erupt in flames
Results
A slow build from a serene forest that appears to have a power over Kirty to a burning chaos that she must reckon with
“GOD HELP US”
ART DIRECTION / CONCEPT
ADDITIONAL CREDITS
PHOTOGRAPHY: RAVEN SHIELDS + SAMEER CASH
SONG: “GOD HELP US” BY KIRTY,
COURTESY OF POSTWAR RECORDS
DIRECTOR: MATTHEW ANGUS
STILLS
“GOD HELP US”
OFFICIAL VIDEO
